Genre blog tasks

 1) What example is provided of why visual iconographies are so important?                                 Genres are categories or types of media text. Genres are recognisable through the repeated use of generic codes and conventions.

2) What examples are provided of the importance of narrative in identifying genre? 
Visual and aural iconographies are not the only way that genres can be identified. Genre can also be indicated in the way the story is told via its narrative (the structure of the story telling) and plot (the events and occurrences within the story).

3) What are the different ways films can be categorised according to Bordwell?
• Period or Country, e.g. US films of the 1930s
• Director / Star, e.g. Ben Stiller Films
• Technical Process, e.g. Animation
• Style, e.g. German Expressionism;
• Series, e.g. Bond;
• Audience, e.g. Family Films

4) List three ways genre is used by audiences. 
Prior knowledge, compare and their knowledge of genre to reject a text.

5) List three ways genre is used by institutions or producers. 
Production, attracting an audience and marketing texts



1) List five films the factsheet discusses with regards to the Superhero genre.                              Guardians of the Galaxy, Spiderman, Agents of Shield, The Avengers, The X Men

2) What examples are provided of how the Superhero genre has reflected the changing values, ideologies and world events of the last 70 years?
The superhero genre seems to follow modern crisis' and issues in the world at the time such as a lot of older heroes, such as superman fought European "bad guys" for metropolis in the comics, clearly mirroring the issue of growing Nazism and criticising America for taking the back foot and not getting involved in European affairs.

3) How can Schatz's theory of genre cycles be applied to the Superhero genre?

Innovation- Convention and visual codes of the genre were established via comics mostly in the 40's. 
Classical- These codes and convention were solidified and replicated in film and TV of the time.
Parody- Many humorous versions of these beloved heroes were released in the late 60's, such as Batman(1966), Spider-man animated adventures, Mighty Mouse, Atom Ant and Captain Caveman. 
Deconstruction- Superman(1978) brought about a period of innovation with special effects, technology and realistic looking "miracles" creating new, intresting ideas within the genre.




General
1) Why did you choose the text you are analysing?
because the genre I enjoy watching from the age of 3 

2) To what genre did you initially assign the text?
Horror
3) What is your experience of this genre?
I like how the jump scares gives the adrenaline to keep on watching to solve the mystery  

4) What subject matter and basic themes is the text concerned with?
it may be very disturbing towards normal people as it deals with paranormal activities which concerns people

5) How typical of the genre is this text in terms of content?
 very typical, because it differs from other genres due to the type of setting of isolation and dark atmosphere. 

6) What expectations do you have about texts in this genre?
unusual paranormal activities and inhumane actions 

7) Have you found any formal generic labels for this particular text (where - try imdb.com if unsure)?
no
8) Which conventions of the genre do you recognize in the text?
the setting , lighting, positioning of props and actors... 
9) To what extent does this text stretch the conventions of its genre?
Lighting in horror films are extremely crucial in creating fear in the viewer. 
10) Where and why does the text depart from the conventions of the genre?
the setting and story line but also the atmosphere of the genre the differs from the rest  
11) Which conventions seem more like those of a different genre (and which genre(s))?
maybe thriller 
12) What familiar motifs or images are used?
a posses person , a priest to do an exorcist 

Mode of address

1) What sort of audience did you feel that the text was aimed at (and how typical was this of the genre)?
 teenagers and adults as horror movies are seen as gruesome and scary to children.
2) What assumptions seem to be made about your class, age, gender and ethnicity?
Typically middle and lower class because houses in the clips are run down which could be relatable to their background at the ages of 13 to 40 year olds. Both genders and any ethnicity type however cast is predominantly white which reflects a white audience

Relationship to other texts

1) What intertextual references are there in the text you are analysing (and to what other texts)? 
The Conjuring contains intertextual references to classic horror films like The Spiral Staircase and Secret Beyond the Door... through its use of perspective shots, lighting, and chilling atmosphere. 

2) In terms of genre, which other texts does the text you are analysing resemble most closely?
I believe that there are many films that link to The conjuring. For example the films that i have listed above. I furthermore believe that in some aspects Final destination links within this aspect partially due the graphics

3) What key features are shared by these texts?
setting and lights 

4) What major differences do you notice between them?
Some contains a lot more graphics than the conjuring

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